Print | Personal Merchandise and Promotional Items

Nicolai Faurby Dvinge

What is worth considering when ordering printed textile products such as t-shirts, hoodies, tote bags or similar?

We get questions every day from customers who want to know how their logo will look on the finished product when they order from PromoX. And our answer to that is that it depends on which printing method is chosen. It's an annoying and confusing answer if you don't know the options - and the consequences of choosing one printing method over another.

Here is our ultimate guide for those of you who are about to order printed textiles.

Here are the questions you should consider while reading this blog:

What product are we talking about and how many do you need?
What should be printed?
How much pressure should be applied?
What colors should the print have?
Where should the pressure be placed?
Do you have the right graphic files ready?

1. Which product and how many?

First of all, it is relevant to know which product needs to be printed and then how many. This is to be able to give you the best possible offer for exactly what you need.

2. What should be printed?

To choose the best printing method, it is relevant to know which logos/motifs are to be printed. There can be a big difference between whether it is a simple company logo that needs to be printed or whether it is a more complicated motif with small details.

3. How much pressure should be applied?

It is important that you consider the size of the print. You may want to measure a similar product to get a feel for the correct size of the print.

4. What colors should the print have?

Colors are not just colors. It is therefore important that we get the exact color code from you if you want a specific design. At the same time, it is important when making a quotation to know whether it is a 1-color print or multi-color. In the graphic industry, Pantone colors are used to precisely define colors. An advantage of Pantone colors is that the nuances are unique. Each color has its own Pantone number, which we use in production to mix the colors correctly.

5. Where should the pressure be placed?

There are several options for placement of print. On the vast majority of textile products there are some standard locations such as; front, back, left/right chest or left/right sleeve. It is possible to have print in multiple locations.

6. Do you have the right graphic files ready?

The ideal file format for most printing methods is a vector file. Vector graphics allow the graphics to be scaled infinitely without losing quality, unlike pixel graphics.

We accept all vector formats including ai or pdf.

The most commonly used branding methods for textiles

Screen printing / Direct printing / Silk screen printing

The color is applied directly to the garment and then fixed with heat. This method hardens the print directly onto the fabric and ensures optimal durability. It is also the most economical solution for larger runs.

Transfer printing
With this method, the logo/design is first printed on foil/paper, where it is hardened. It is then applied to the textile using a heat press. This technique is suitable for detailed motifs and small runs, as it can create precise and colorful prints.
Digital transfer printing
This method provides a transfer with optimal detail and color reproduction from digital printing and the strength of screen printing. The print gets a narrow border in the same color as the textile, thus limiting how much it is visible.
Embroidery
A technique where patterns, logos or text are sewn directly onto fabric using thread. It creates a durable and stylish look as it is made from physical stitches instead of printing.